Traditional Distribution

I am going to go over different techniques that are used to distribute magazines. With all the advantages in technology, many magazines are now available digitally. Some do it through an app or through their website. There is also the traditional way, to have the magazine mailed to the subscriber. Often times, a free magazine is included with partnered magazine business. So, when someone orders a magazine, they get a free issue of another magazine as well. Another way is to have the magazine company attend events. There they can have free samples and opportunities for people to sign up for the magazine there. In stores, magazines are placed in the magazine isle, as well as the checkout lines. Putting them in checkout lines increases the chances of people to buy an issue because they are waiting in line reading all the headlines. Magazines are offered in all types of businesses, such as bookstores, restaurants, airports, supermarkets, grocery stores, and more. 

For my magazine, I will have an online version that is available through the app, as well as a physical copy that is mailed to the subscribers. I also want to partner with similar magazines, so when their subscribers receive one of their magazines, they will get a free sample of mine every few months. As for the stores, my magazine will be available in all the big box stores, such as Target, Walmart, CVS, and Walgreen's. I will also have my magazine available in photography stores and crafts stores, such as Michael's. My magazine will be in the checkout lines as well as the magazine isle so that everyone will see it.